WD-40: A tale of perseverence

Patience, persistence and perspiration make an unbeatable combination for success.

Water Displacement 40, or WD 40 as we know it is the smelly yet useful spray for lubricating things and freeing up metal things which are stuck.

So far, so mundane.

But it’s also an incredible story of perseverance, taking it’s name from the fact that it was the 40th attempt at the correct formulation.

WD-40 literally stands for Water Displacement, 40th attempt. That’s the name straight out of the lab book used by the chemist who developed WD-40 back in 1953. The chemist, Norm Larsen, was attempting to concoct a formula to prevent corrosion — a task which is done by displacing water. Norm’s persistence paid off when he perfected the formula on his 40th try.

If you are about to give up on something or feel there’s no way forward and you are “stuck”, remember the WD40 story and see you can keep going and “unstick” yourself.

Oh the irony.

Read more here.